SharkNinja modifies "fastest blowout" claims after Dyson challenge to clarify testing basis.

SharkNinja Operating, LLC has voluntarily changed its advertising claims about the "fastest blowout" performance of its Shark Glossi 2-in-1 Hot Tool and Air Glosser following a challenge by Dyson, Inc. through the BBB National Programs’ National Advertising Division (NAD). The original claims, which appeared on packaging, websites, and social media, were challenged for relying solely on air velocity as a measure. SharkNinja clarified that the claim is based on comparative dry-time testing, not just air velocity. This modification resolves the challenge without NAD ruling on the claim's substance, ensuring clearer and more accurate advertising for consumers.