Hong Kong launches "Summer Fun" with citywide events and massive deals through August.

Hong Kong Tourism Board has launched the "Hong Kong Summer Fun" campaign, featuring festivals, family attractions, sports events, and exclusive summer deals valid until August 31. Highlights include the 50th Sun Life Hong Kong International Dragon Boat Festival, Pixar Summer Fest at Disneyland, Ocean Park's panda birthday celebration, and a major football festival with top European clubs. Visitors can enjoy discounts on attractions, transport, shopping, and dining, with rewards accessible via partnerships with Trip.com and Alipay. This initiative aims to boost tourism and local spending by offering diverse entertainment and savings throughout the city this summer.