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AppLovin posts 53% YoY Q2 revenue growth with strong margins, expanding beyond gaming despite regulatory risks.

Company Fundamentals
10 Aug 2026
Seeking Alpha
View Source
Bullish
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AppLovin reported a 53% year-over-year revenue increase in Q2, maintaining over 75% profit margins, highlighting its rare combination of scale, profitability, and growth. The slight slowdown in sequential growth was due to timing of machine-learning model upgrades, not a fundamental issue. The company is expanding beyond gaming into consumer brands, non-gaming apps, web, and connected TV, tapping into a much larger market opportunity. While regulatory risks remain, AppLovin's strong economics, including nearly 90% incremental EBITDA margins and solid cash flow, continue to impress and are underappreciated by the market.

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