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Unity shares rise as analysts boost price targets on strong Vector platform growth

Analyst Insights
07 Aug 2026
Proactive Investors
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Bullish
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Unity Software shares climbed about 4% after Wedbush and Bank of America raised their price targets, citing stronger-than-expected growth in Unity's Vector advertising platform and promising integration of runtime data. Unity reported Q2 revenue of $546 million, beating estimates, with strategic revenue up 38% year-over-year. Adjusted EBITDA rose 77% to $160 million, and free cash flow increased to $202 million. Analysts expect continued growth driven by Vector's enhancements and runtime data, raising fiscal 2028 adjusted EBITDA forecasts significantly.

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