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Mexican billionaire Ricardo Salinas Pliego now holds 70% of his liquid assets in Bitcoin, calling real estate a bad investment.

Market News
17 Jun 2026
Crypto Briefing
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Bullish
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Ricardo Salinas Pliego, a Mexican billionaire, has shifted about 70% of his liquid portfolio into Bitcoin, up from 10% in 2020, viewing it as a superior long-term store of value compared to real estate. He criticizes real estate for its illiquidity and susceptibility to government influence, while praising Bitcoin's fixed supply and resistance to interference. Salinas also holds the rest of his portfolio in gold and related stocks, emphasizing hard assets. He plans to integrate Bitcoin into Banco Azteca, potentially exposing millions of customers to cryptocurrency, and predicts Bitcoin could reach $1.5 million in value over time.

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