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Wolverine World Wide focuses growth on Saucony and Merrell, with a Buy rating at $26 target.

Analyst Insights
27 Apr 2026
Seeking Alpha
View Source
Bullish
pluang ai news

Wolverine World Wide has streamlined its brand portfolio by divesting Keds and Sperry, sharpening focus on Saucony and Merrell as key growth drivers. Saucony is expected to grow revenue by 31.1% in FY25, fueled by strong performance in running and lifestyle segments. Merrell is also gaining market share and brand strength through increased marketing and new product launches. Trading at 11.6x next twelve months price-to-earnings, the stock appears undervalued compared to historical multiples, prompting a Buy rating with a price target near $26.

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