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Home/News Feed/Costco changes hot dog combo drink option after 40 years, price stays $1.50

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Costco changes hot dog combo drink option after 40 years, price stays $1.50

Market News

29 Apr 2026

Chris Katje

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Costco has updated its iconic $1.50 hot dog combo by allowing customers to substitute the 20 oz. refillable soda with a 16.9 oz. bottle of Kirkland Signature Water, while keeping the price unchanged. This combo, featuring a half-pound all-beef hot dog and a drink, has been a staple since 1984 and is known for its consistent price despite inflation. The company maintains this pricing strategy to attract customers and encourage membership renewals, even if the combo itself is sold at a loss. Costco's CEO has confirmed the price will remain stable as long as he is in charge, reflecting the brand's commitment to value.

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