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BrewDog bars see record crowds and double-digit sales growth during FIFA World Cup in the UK.

Market News
22 Jun 2026
GlobeNewsWire
View Source
Bullish
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BrewDog bars across the UK have experienced record fan turnout and double-digit sales growth during the FIFA World Cup, driven by packed venues and high demand for premium craft beers. The tournament boosted sales of Tilray’s American craft beer brands like SweetWater and Montauk, which quickly sold out and required restocking. BrewDog’s flagship beers, including Punk IPA, remain top sellers, while the bars offer a popular, air-conditioned venue for fans to enjoy live football and social experiences. This momentum highlights the growing popularity of craft beer and the role of bars as community hubs during major sporting events.

More News (TLRY)

Montauk Brewing celebrates 14 years with limited Jalapeño Watermelon Ale and community beach cleanup

Montauk Brewing celebrates 14 years with limited Jalapeño Watermelon Ale and community beach cleanup

Montauk Brewing Co. marks its 14th anniversary with a special event at its Brew Barn in Montauk, NY, featuring the release of a limited Jalapeño Watermelon Ale. The celebration includes a community beach cleanup in partnership with the Surfrider Foun...

Others
Bullish
6 hours ago
BrewDog Inverurie reopens with a new community-driven model supporting local events and partnerships.

BrewDog Inverurie reopens with a new community-driven model supporting local events and partnerships.

BrewDog Inverurie, a Scottish craft beer bar owned by Tilray Brands, reopens on June 27, 2026, with a new Community Champions model that engages local residents and groups in shaping events and community initiatives. This model aims to give the commu...

Others
Bullish
7 hours ago
Breckenridge Distillery wins top honors at San Francisco World Spirits Competition with Rum Cask Finish and Honey Whiskey.

Breckenridge Distillery wins top honors at San Francisco World Spirits Competition with Rum Cask Finish and Honey Whiskey.

Breckenridge Distillery, a subsidiary of Tilray Brands, won top awards at the San Francisco World Spirits Competition. Their Rum Cask Finish received the highest honor, Double Gold with 97 points, while their Honey Whiskey earned a Gold medal. These ...

Market News
Bullish
17 hours ago
BrewDog and Tilray offer £1M in free pints if England, Scotland, or US reach football final.

BrewDog and Tilray offer £1M in free pints if England, Scotland, or US reach football final.

BrewDog, owned by Tilray Brands, will open a £1 million bar tab for free pints if England, Scotland, or the US reaches the final of the 2026 international men's football tournament. Fans wearing eligible team jerseys can claim up to two free pints at...

Others
Bullish
1 day ago
Top 3 Canadian cannabis stocks—Tilray, Canopy Growth, Village Farms—show strong growth and profitability in June 2026.

Top 3 Canadian cannabis stocks—Tilray, Canopy Growth, Village Farms—show strong growth and profitability in June 2026.

In June 2026, three leading Canadian cannabis companies—Tilray Brands, Canopy Growth, and Village Farms International—demonstrated solid financial performance and growth prospects. Tilray reported record Q3 fiscal 2026 revenue with strong internation...

Market News
Bullish
2 days ago
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