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Perplexity's free AI subscription with Airtel boosts users and revenue, showing potential for paid AI services in India.

Market News
18 Aug 2026
TechCrunch
View Source
Bullish
pluang ai news

Perplexity partnered with Indian telecom Airtel in July 2025 to offer a free 12-month premium AI subscription to 360 million customers, leading to a massive surge in app downloads and active users. Although downloads dropped sharply after the free offer ended in January 2026, monthly active users remained significantly higher than before, and in-app revenue increased by about 60%. This suggests some users may be willing to pay for premium AI services after experiencing them for free, marking an early test of monetization strategies in India's price-sensitive market. The full impact on user conversion to paying customers will become clearer as more Airtel subscribers reach their renewal dates in the coming months.

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Gold prices rise 0.79% as softer dollar boosts metals amid mixed U.S. data and steady Treasury yields.

Gold prices rise 0.79% as softer dollar boosts metals amid mixed U.S. data and steady Treasury yields.

Spot gold prices increased by 0.79% to around $4,367.50 an ounce, supported by a weaker U.S. dollar, while spot silver prices remained nearly steady. The market is balancing softer U.S. economic data, such as weaker retail sales and inflation indicat...

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4 hours ago
Northern Oil and Gas offers 7%+ dividend yield with strong cash flow but faces commodity price risks.

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Analyst Insights
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4 hours ago
Aon appoints new leaders for North America middle market, reshaping strategy with Doug Hammond as Executive Chairman.

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Company Fundamentals
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Defined-maturity bond ETFs offer fixed returns with maturities in 2026, 2028, and 2031, locking in yields near 5%.

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Defined-maturity bond ETFs like iShares iBonds Dec 2026 (IBDR), Invesco BulletShares 2028 (BSCS), and iShares iBonds Dec 2031 Treasury (IBTL) provide investors a way to lock in yields close to 5% by holding bonds that mature on fixed dates. Unlike tr...

Market News
Neutral
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Ethereum price rises 3% to $1,920 but struggles to break $2,000 resistance amid mixed momentum.

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Ethereum's price increased by 3% to around $1,920 on August 19, showing a recovery from recent lows near $1,870. Despite positive momentum indicators like the 4-hour RSI and MACD, the price remains below the key resistance zone around $1,986 to $2,00...

Technical Signals
Neutral
4 hours ago
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