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Google searches for 'buy Bitcoin' hit one-year low despite high prices, signaling shift to institutional buying.

Market News
18 Aug 2026
Crypto Briefing
View Source
Neutral
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Google searches for 'buy Bitcoin' dropped to their lowest in a year by mid-2026, even as Bitcoin traded between $74,000 and $80,000. This decline in retail interest contrasts with earlier spikes in searches during price dips, indicating a shift where institutional investors and ETFs now dominate buying activity. Regions like Nigeria and Singapore still show stronger retail interest, but overall, Bitcoin's market power is moving away from retail searches toward institutional channels. This suggests quiet accumulation rather than a retail-driven price surge or collapse.

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