
Charlotte's Web Holdings has initiated Route CBD, a multi-city advocacy tour along the California-Nevada border, to raise awareness and provide access to full spectrum hemp CBD products. This comes after California's new laws and emergency regulations effectively banned these products, impacting many consumers who rely on them for wellness. The initiative aims to support affected families and influence public policy before a potential federal hemp ban takes effect in November 2026. The tour runs from August 10 to September 10, offering education, advocacy, and product access opportunities.