Investment
Features
FeesSafety
Academy
More
Pluang+

Social media is now the primary channel for brand crisis discovery and response, says new Sprout Social research.

Market News
18 Jun 2026
GlobeNewsWire
View Source
Bullish
pluang ai news

Sprout Social's Q2 2026 Pulse Survey reveals social media is the first place consumers learn about brand crises and expect real-time responses. Nearly 64% of consumers want brands to address issues publicly on social media rather than through traditional press releases. Speed of response is crucial, with 84% saying it affects their perception of the crisis. Effective handling on social media can restore consumer trust quickly, with over half willing to buy from the brand again within months. This shift highlights the importance of social media in managing brand reputation and consumer engagement.

More News

Global automotive microcontrollers market to reach $34.31B by 2035, driven by ADAS, electrification, and software-defined vehicles.

Global automotive microcontrollers market to reach $34.31B by 2035, driven by ADAS, electrification, and software-defined vehicles.

The global automotive microcontrollers market is projected to grow from USD 15.49 billion in 2025 to USD 34.31 billion by 2035, at a CAGR of 8.28%. Growth is fueled by increasing adoption of advanced driver-assistance systems (ADAS), vehicle electrif...

Market News
Bullish
45 minutes ago
Sodexo wins major global catering contract with Meta for 130+ sites in 30+ countries

Sodexo wins major global catering contract with Meta for 130+ sites in 30+ countries

Sodexo has secured a major global contract to provide catering services across more than 130 Meta sites in over 30 countries. This large-scale partnership includes diverse locations such as headquarters, campuses, data centers, and conference centers...

Market News
Bullish
3 hours ago
Japan launches world's first national AI infrastructure with NVIDIA to boost physical AI across industries.

Japan launches world's first national AI infrastructure with NVIDIA to boost physical AI across industries.

NVIDIA and Noetra Corp. are partnering to build Japan's first national AI infrastructure, the NVIDIA Vera Rubin AI factory, featuring 13,750 Vera CPUs and 27,500 Rubin GPUs. Supported by Japan's Ministry of Economy, Trade and Industry, this 140-megaw...

Market News
Bullish
4 hours ago
UK flight searches surge up to 201% for 2026 solar eclipse hotspots in Europe

UK flight searches surge up to 201% for 2026 solar eclipse hotspots in Europe

Flight searches from the UK to destinations along the path of the August 12, 2026 solar eclipse have surged, with increases up to 201% for Spain's Cantabrian Coast and over 100% for Reykjavik, Iceland. This eclipse is notable as the first visible tot...

Market News
Bullish
4 hours ago
Solana rises 30% since June, boosted by SBI partnership and bullish technical signals.

Solana rises 30% since June, boosted by SBI partnership and bullish technical signals.

Solana (SOL) has gained about 30% from its June low, trading around $78 and surpassing its 50-day EMA. The token's upward momentum is supported by increased speculative trading and a new SuperTrend buy signal, the first since October 2025. However, i...

Technical Signals
Bullish
4 hours ago
banner-footerbanner-footer

Invest & Trade with
#1 Award-Winning Investment Super App