Mattel launches Gilmore Girls Little People set, reviving fan favorite characters in collectible form.

Mattel has released a new Little People Collector set featuring characters from the beloved TV series Gilmore Girls, including Rory, Lorelai, Emily, and Luke. This Amazon-exclusive set, priced at $26.99, celebrates the show's enduring popularity nearly 20 years after it ended. The series, which originally aired from 2000 to 2007 and was revived in 2016 on Netflix, continues to attract fans with all seven seasons available on Prime Video and Hulu. The collectible figures come in decorative packaging inspired by the show's iconic Stars Hollow Gazebo, appealing to longtime fans and collectors alike.