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L Catterton sells wellness brand Thorne to Procter & Gamble for $3.8B after boosting its growth.

Company Fundamentals
04 Aug 2026
PRNewsWire
View Source
Bullish
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L Catterton, a leading consumer investment firm, has agreed to sell Thorne, a science-backed wellness brand, to Procter & Gamble for $3.8 billion in cash. Since investing in Thorne in 2023, L Catterton accelerated its growth by enhancing leadership, marketing, R&D, and technology, solidifying Thorne's position in the wellness market. The deal highlights the rising consumer demand for clinically-backed health products and is expected to close in Q4 2026. This acquisition will allow Procter & Gamble to expand its presence in the health and wellness sector.

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