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Synchrony partners with OpenAI to integrate AI in shopping, financing, and loyalty experiences.

Market News
17 Aug 2026
PRNewsWire
View Source
Bullish
pluang ai news

Synchrony has announced a collaboration with OpenAI to enhance AI-driven shopping and payment experiences by integrating financing, rewards, and loyalty into AI-native platforms. This partnership includes launching a ChatGPT plugin that allows consumers to discover deals and offers conversationally within ChatGPT. Synchrony will deploy OpenAI's latest models across its enterprise to accelerate AI adoption, improve product development, and boost employee productivity. This move positions Synchrony at the forefront of AI-powered commerce, aiming to create secure, flexible, and seamless consumer experiences as commerce evolves toward agent-driven interactions.

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