JCDecaux has connected its entire Digital Out-of-Home (DOOH) inventory to programmatic buying across nine Latin American countries, including Panama, Costa Rica, and Ecuador. This move allows advertisers to plan and optimize campaigns more precisely and flexibly using automated digital platforms, reaching broad and targeted audiences in urban, transport, and shopping environments. The programmatic DOOH offering covers over 4,600 digital screens delivering 8.2 billion impressions monthly, enhancing campaign impact and integration into omnichannel strategies. JCDecaux's partnership with platforms like VIOOH and Displayce positions it as a leader in digital outdoor advertising in Latin America, reflecting growing market demand for data-driven, agile advertising solutions.
The global antiparasitic drugs market is projected to grow from $23.3 billion in 2026 to $30.98 billion by 2032, driven by persistent parasitic diseases, drug resistance, and climate change. Innovations focus on resistance-ready therapies, pediatric ...
The global activewear market is projected to grow from $439.74 billion in 2026 to $650.97 billion by 2032, at a CAGR of 6.59%. Growth is fueled by the rise of athleisure as everyday wear, increased health and fitness participation, and demand for ver...
JCDecaux has launched its programmatic digital Out-of-Home (pDOOH) advertising across nine Latin American countries, including Panama, Costa Rica, and Ecuador. This move allows brands to automate and optimize campaigns on over 4,600 digital screens, ...
Immix Biopharma is under investigation by Block & Leviton for potential securities fraud after it was revealed that an executive using the name Richard Graydon was actually a fugitive operating under a false identity. The company fired the individual...
VINCI SA disclosed that it bought back a total of 264,683 treasury shares between July 13 and July 17, 2026, under authorization from its April 2026 General Meeting. The shares were purchased on the XPAR market at an average price of €118.84 per shar...
