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Hims & Hers faces federal lawsuit and price target cut amid legal scrutiny over billing and data practices

Market News
20 Aug 2026
Stuart Mooney
View Source
Bearish
pluang ai news

Hims & Hers Health is under federal investigation and lawsuit for alleged deceptive billing, difficult subscription cancellations, and unauthorized sharing of health data with advertisers. Barclays lowered its price target from $39 to $35, reflecting increased legal risks. The company denies wrongdoing and plans to defend itself vigorously. Separate law firms are also probing potential securities-law violations and fiduciary breaches, adding to regulatory pressure on the telehealth firm.

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