Hasbro partners with Change to streamline and scale its charitable cause marketing campaigns globally.

Hasbro has partnered with Change, a technology company specializing in charitable compliance, to enhance its cause marketing programs under its Wizards of the Coast brand. This partnership simplifies compliance and operational complexities, allowing Hasbro to efficiently manage philanthropic campaigns like Magic: The Gathering and Dungeons & Dragons charity initiatives. The collaboration enables Hasbro to focus on impactful fan experiences while expanding its social impact efforts globally. Upcoming campaigns include Magic: The Gathering's participation in the Green Game Jam, supporting environmental nonprofits through sales proceeds.