Manchester United names Elevate as first Official Hospitality Partner, enhancing fan matchday experiences.

Manchester United has appointed Elevate as its first Official Hospitality Partner to improve matchday experiences for fans starting the 2026/27 season. The partnership offers fans customizable hospitality options including premium seating, fine dining, pub-style atmospheres, and exclusive behind-the-scenes access such as stadium tours and player interactions. Elevate will also help provide tickets and experiences to community groups and charities, broadening access to Old Trafford events. This collaboration aims to deliver more personalized, flexible, and memorable matchday experiences while expanding hospitality choices beyond general admission.