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Quality data, not big data, drives efficiency and AI success in process industries.

Market News
16 May 2026
Forbes
View Source
Bullish
pluang ai news

At the OPTIMIZE 26 conference, industry experts emphasized that quality data—defined by business relevance—is crucial for effective AI and process optimization in industries like refining and fertilizers. Unlike big data, which focuses on volume, quality data enables more accurate insights and agile business decisions, helping companies like Versalis and Engro Fertilizers improve efficiency and sustainability. Software firms like Emerson’s Aspen Technology are advancing data fabric solutions to unify and manage operational data, supporting the growing market for industrial AI and autonomous operations, projected to reach up to $19 billion by 2030.

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