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Strategy Bitcoin treasury shifts from cautious 5-10% Bitcoin allocation to full balance sheet exposure, CEO admits initial caution was wrong.

Protocol Fundamentals
06 Jun 2026
Blockonomi
View Source
Bullish
pluang ai news

Strategy Bitcoin treasury evolved from a cautious approach of allocating only 5-10% of the balance sheet to Bitcoin, as initially preferred by CEO Phong Le, to a full balance sheet Bitcoin exposure advocated by Michael Saylor. Over time, Phong Le acknowledged that Saylor's aggressive "all-in" strategy was correct, marking a major shift in the company's treasury philosophy. The treasury now holds 843,706 BTC acquired over 111 purchases, funded through equity, convertible debt, and preferred shares, despite rising volatility and unrealized losses nearing $10 billion. The company continues to prioritize long-term Bitcoin accumulation as a core reserve strategy amid financial pressures from dividend obligations and market fluctuations.

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