Centro and Lincoln Financial expand API integration to automate RFP data exchange, boosting broker efficiency.

Centro Benefits Research has expanded its API integration with Lincoln Financial to include Request for Proposal (RFP) data exchange on their broker-carrier platform. This enhancement automates data transfer from the Centro Broker Portal directly to Lincoln, reducing manual entry and errors, speeding up submission times, and improving the overall broker experience. The move reflects a shared goal to modernize and streamline insurance processes, helping brokers serve clients more efficiently. This development continues Centro's commitment to integrating leading carriers and advancing digital workflows in the insurance industry.