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Home/News Feed/Bank of America upgrades Zeta Global to Buy with $24 target after strong Q1 and AI growth.
ZETA
$18.27
-$0.03 -0.16%

Bank of America upgrades Zeta Global to Buy with $24 target after strong Q1 and AI growth.

Analyst Insights
19 May 2026
24/7 Wall Street
View Source
Bullish
pluang ai news

Bank of America reinstated coverage of Zeta Global with a Buy rating and a $24 price target following a strong Q1 2026 report showing 50% revenue growth and positive GAAP net income guidance. The upgrade reflects confidence in Zeta's AI-driven marketing platform, especially its Athena AI layer, which quickly gained adoption. While Zeta faces competition and some risks, the bullish call highlights its potential as a disruptor in marketing technology. Investors should watch upcoming Q2 results and progress on AI monetization.

More News (ZETA)

Zeta Global expands OpenAI ad partnership, boosting revenue and raising 2028 targets.

Zeta Global expands OpenAI ad partnership, boosting revenue and raising 2028 targets.

Zeta Global has expanded its exclusive partnership with OpenAI to manage OpenAI's advertising operations, unlocking a significant revenue stream and supporting its ambitious 2026–2028 revenue goals. In Q1 FY26, Zeta reported a 50% year-over-year reve...

Market News
Bullish
16 hours ago
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