BIC posts 1.6% organic sales growth in Q1 2026, plans new strategy for profitable growth.

BIC reported a 1.6% organic increase in net sales to €453 million in Q1 2026, driven by growth across all product categories except Middle East and Africa. Key highlights include strong performances in North America and Latin America, and a 13% growth for Tangle Teezer. Despite negative impacts from currency fluctuations and perimeter changes, BIC's new leadership is implementing a transformation plan, with a strategic update expected in September 2026. The company maintains a positive outlook for improving sales trends and stable cash flow for the year.