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Eli Lilly launches oral GLP-1 weight-loss drug Foundayo early, boosting obesity market potential.

Market News
02 Apr 2026
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Bullish
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Eli Lilly has launched its oral GLP-1 weight-loss therapy Foundayo (orforglipron) in the US ahead of schedule. Bank of America favors Foundayo for its ease of use and no food restrictions, predicting it will expand the obesity market without hurting Lilly's existing Zepbound sales. The bank adjusted its 2026 US revenue forecast to $2 billion for Foundayo, with full-year revenue at $82 billion and a slightly raised price target of $1,294 for Lilly shares. Foundayo is expected to generate about $15 billion globally by 2029, with early prescription trends and impact on other therapies closely watched.

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