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Amazon seen with 10-15% upside due to strong AI investment and growing logistics, advertising platforms

Analyst Insights
20 May 2026
Seeking Alpha
View Source
Bullish
pluang ai news

Amazon is expected to have a 10-15% stock price upside driven by aggressive investments in AI capital expenditures and its leadership in long-term infrastructure. Concerns about excessive AI spending are overstated, as underinvestment could risk missing out on a 2-3x increase in compute demand by 2027. Additionally, Amazon's logistics and advertising businesses are evolving into high-margin, standalone platforms, which are likely to boost future profit margins. The company's solid balance sheet and conservative leverage support sustained investment, with a price target of $297.24 reflecting this optimism.

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