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Amazon Prime Day expected to generate nearly $22B in sales with AI shopping tools in June

Market News
18 Jun 2026
Proactive Investors
View Source
Bullish
pluang ai news

Amazon's 12th annual Prime Day, running June 23-26, is projected to generate about $21.6 billion in sales, a 5% increase from last year, according to Bank of America. The event features millions of deals across 35+ categories and highlights Amazon's AI-powered Alexa for Shopping, which offers personalized recommendations and price alerts. This AI tool is expected to boost customer engagement and sales, potentially adding $200 billion in GMV by 2035. Bank of America maintains a 'Buy' rating on Amazon, expecting strong Q2 revenue and emphasizing Prime Day's role in strengthening Amazon's market share despite competition.

More News (AMZN)

Amazon plans to sell AI Trainium chips beyond AWS, expanding its AI infrastructure reach.

Amazon plans to sell AI Trainium chips beyond AWS, expanding its AI infrastructure reach.

Amazon is expanding its AI chip strategy by planning to sell its custom Trainium AI chips outside of Amazon Web Services (AWS), targeting third-party data centers. This move aims to compete with NVIDIA in the AI infrastructure market and meets growin...

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2 hours ago
Amazon AWS plans to sell its AI chips, challenging Nvidia's dominance in the AI chip market.

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Market News
Neutral
5 hours ago
Amazon pilots new system to cut millions of labor hours in robot-filled warehouses

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Market News
Bullish
6 hours ago
Goldman Sachs warns $770B AI spending by big tech may hurt profits due to rising depreciation costs.

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Goldman Sachs warns that the $770 billion capital expenditure planned by major tech companies for AI in 2026 will increase their asset intensity and depreciation costs, squeezing profit margins. This surge in spending forces traditionally asset-light...

Market News
Neutral
7 hours ago
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Goldman Sachs projects that capital expenditures (capex) by major hyperscalers like Alphabet, Amazon, Meta, Microsoft, and Oracle could reach $1.1 trillion by fiscal year 2027, driven largely by AI data center buildouts. Oracle alone forecasts up to ...

Market News
Neutral
7 hours ago
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