ADT launches ADT Blu, a DIY home security system with no contracts and optional 24/7 professional monitoring.

ADT Inc. introduced ADT Blu, a self-installed home security system that customers can set up quickly and manage via the ADT+ app. It offers flexible, modular security options without long-term contracts, combining convenience with integrated protection including AI video features and live monitoring. Customers can choose to self-monitor or activate ADT's professional 24/7 monitoring service. ADT Blu is available on Amazon and ADT's website, with prices starting at $69 for standalone cameras and packages ranging from $249 to $389, targeting the growing DIY smart home security market.