ADT launches ADT Blu, a DIY security system with no contracts and optional monitoring.

ADT introduced ADT Blu, a new line of DIY home security products that do not require professional installation fees or contracts. The system offers various packages like the Security Starter Kit and Outdoor Video Kit, which can be used without a mandatory subscription, though a $10 one-month monitoring plan is often required initially. ADT Blu features upgraded devices including sensors, cameras, and detectors, controlled via the advanced ADT Plus app. This launch replaces ADT's previous DIY offerings and Google Nest partnership, aiming to simplify options but may cause confusion due to overlapping product lines and unclear AI feature details.