7th Avenue opens second Philadelphia showroom at King of Prussia Mall, expanding its regional presence.

7th Avenue, a Los Angeles-based modern furniture brand, has opened its second Philadelphia-area showroom at King of Prussia Mall, following strong demand from its first location on Walnut Street. This new showroom targets suburban Philadelphia customers who have primarily shopped online, offering an immersive, appointment-first retail experience. The expansion also marks 7th Avenue's first partnership with Simon Property Group, with plans for five more showrooms in Simon-owned malls nationwide. The brand is known for its modular sofas featuring durable, sustainable materials and customizable designs.